This was my first year of doing Kuztek development full-time from January through to December. In May 2015 I left my position at an agency to do Kuztek full-time and haven’t looked back since. It has been a year of improving my processes, marketing efforts, and growing my network of clients.
Training and mentoring
Expanding my network
I have had Kuztek profiles on Facebook and Twitter for years, but they have been very dormant, mostly just securing the urls. This year I committed to sharing content on Twitter on a daily basis to grow our influence on social media and spread our network. I signed up for Buffer to help with scheduling tweets and tracking the impact the tweets have. After a couple months, I decided to start using Buffer for tweets from my personal account too because my account has a larger and more active following. This year I also joined the local Chamber of Commerce to further legitimize my business, grow my network, and enjoy membership benefits.
Writing content and hiring an assistant
I soon realized that I don’t enjoy spending time every week setting up the Buffer schedule and started thinking about getting someone to help me with that so I could focus on writing code and running the business. At the end of the summer I took on an assistant for 10 hours a month to update social media, edit my content, find leads, and perform other admin tasks I would rather avoid.
This year I wrote a dozen new blog posts and three detailed case studies, and I hope to continue writing content on a regular basis to share knowledge with peers and potential clients.
I am excited for next year and building upon the foundation I established in 2016. I hope to grow my sources for finding great new clients, improving the way I write code, and structuring projects. Thank you to every client, friend, colleague, and mentor who pushed me forward this year.